Complete Digital Marketing Diploma

Digital marketing is the engine of every online business. Whether you want to grow your own brand, launch a product, work as a marketing professional, or run campaigns for clients — the ability to drive real, measurable results through digital channels is one of the most in-demand and well-paid skills in the modern economy.

This diploma covers the complete digital marketing landscape — SEO, content marketing, social media, email marketing, paid advertising, analytics, and full campaign management. It is not a surface-level overview. It is a professional-grade programme designed to give you the skills and confidence to plan, execute, and optimise real campaigns across every major channel. Every module is taught by Debasis Bhattacharjee, who combines technical expertise with real marketing experience across digital products, software, and online businesses.

Why a Complete Digital Marketing Skill Set Is Worth More Than Specialising Too Early

Many marketers specialise in just one channel — just SEO, or just paid ads, or just social media. But the marketers and consultants who command the highest rates are the ones who understand how all the channels work together — how SEO drives organic traffic that feeds email lists, how email campaigns support paid ad retargeting, how content marketing reduces paid ad costs over time. This diploma gives you that complete, integrated understanding.

What You Will Actually Build

• Project 1 — SEO and Content Strategy: A full SEO audit and content plan for a real website — keyword research, on-page optimisation, content calendar, and a set of fully optimised articles designed to rank.
• Project 2 — Social Media and Email Campaign: A complete social media content plan across two platforms plus a full email marketing campaign — from list building and lead magnet, through automated sequences and broadcast emails.
• Project 3 — Paid Advertising Campaign: A live Google Ads or Meta Ads campaign — from audience research and ad creation through to tracking, analysis, and optimisation.
• Project 4 — Full Campaign Report: A professional campaign management report covering strategy, execution, results, and recommendations across all channels — the kind of deliverable you would present to a client or employer.

What You Will Learn

• SEO: Technical SEO, keyword research, on-page optimisation, link building, and local SEO.
• Content Marketing: Content strategy, blog writing for SEO, repurposing content, and building topical authority.
• Social Media Marketing: Platform strategy for Instagram, Facebook, LinkedIn, and X — organic growth, content planning, and community management.
• Email Marketing: List building, automation workflows, segmentation, A/B testing, and deliverability best practices.
• Paid Advertising: Google Ads, Meta Ads, campaign structure, targeting, bidding strategies, and conversion tracking.
• Analytics and Reporting: Google Analytics 4, Search Console, campaign dashboards, KPI tracking, and data-driven decision making.

Who This Course Is For

This diploma is designed for people who want a career in digital marketing, business owners who want to grow their own brand and generate leads, freelancers who want to offer marketing services to clients, and professionals who want to add marketing skills to their existing expertise.

Batch Classes vs 1-on-1 Mentorship

The Batch format gives you weekly live sessions, peer feedback on campaigns, and the most affordable price. The 1-on-1 Mentorship format is built entirely around your specific business or career goals — every project and campaign is designed for your actual brand or a client you are working with. Both formats cover the full curriculum.

Enroll Today

Book your free 15-minute consultation call. Debasis will help you identify which channels to prioritise based on your goals and map out your complete learning journey — completely free, no obligation.